Innovate WELL™: A Free Tool to Create Ideas That Truly Matter

Make sure your ideas aren’t just clever – they’re impactful.

If you're working on innovation that you want to deliver real value — not just to your business, but to people and planet — the Innovate WELL™ tool is for you.

This simple, powerful framework helps you test and shape your ideas through four critical lenses:

• Wellbeing – Does it support individual and community wellbeing?

• Equity – Does it give voice and opportunity to those often left out?

• Long-Term Impact – Will it create lasting social, cultural or environmental value?

• Legacy for the Planet – Does it support climate, biodiversity, and circular economy goals?

Whether you're designing a new service, product, or programme, Innovate WELL™ helps you ask the right questions — and make sure your idea stands up to them.

What you’ll get:

• A downloadable PDF toolkit

• A scorecard to assess and refine your ideas

• A framework to craft your 50-word value statement

• One powerful question to guide long-term impact

Ready to make your ideas count?

Fill in your details below to get instant access to the Innovate WELL™ tool — and start innovating with purpose.

Let’s build a better future, one idea at a time.