BECOME THE OBVIOUS CHOICE
How to Position Your Expertise So Buyers Get It and Choose You
Get on the waitlist for your free copy...
The book that finally shows you why your marketing lands but your sales don’t.
You’ve been taught marketing backwards. You’ve been told to post more, shout louder and push visibility… when buyers still can’t understand what you actually do.
This book fixes that.
It shows you why 84% of buyers hesitate. How they make buying decisions. Why your expertise gets overlooked. And what positioning really is - the part no one taught you, but the part that changes everything.
If you’re brilliant at what you do but the market isn’t responding, this is the clarity you’ve been missing.

Hi, I'm Victoria and WTF Do I know?
Fair question.
Here’s why you should listen to me about positioning, demand and becoming the only choice:
✅ 20 years in brand + marketing strategy
Not social media tips.
Not “content hacks.”
MARKETING.
The boring-but-profitable stuff no one teaches you and ultra boring - I'm also qualified in it, I didn't just 'figure out some stuff' and then share it with you.
✅ Built brands from scratch and repositioned multi-million-pound businesses
Coaches, Garden centres, hospitality, B2C, retail, real companies, real budgets, real stakes.
(You learn fast when the business owner is standing over you going:
“Why isn’t it selling yet?”)
I launched my online coaching business in 2020 and went from "who's she?" to fully-booked inside 6 months.
✅ My 1:1 clients have gone from:
→ muddled messaging to £7k launches
→ invisible to launching a 100 strong membership
→ “I help everyone” to a category of one
All true.
✅ Specialist in positioning, messaging, & offer design
People don’t buy coaching.
They buy clarity + certainty.
I extract the thing that makes you different,
even when you can’t see it yourself.
✅ My superpower?
I make you and your offer OBVIOUS.
Obvious = confident.
Confident = in-demand.
In-demand = paid.
✅ Zero fluff. Zero performance.
You don’t need to:
⬜ “find your vibe”
⬜ “speak from your inner goddess soul portal”
⬜ post 6x a day on every platform
You need positioning that sells for you.
TL;DR
I’m not teaching you how to look like the expert.
I’m teaching you how to be the obvious choice.
You ready?
BECOME THE ONLY CHOICE™ — Positioning Workshop
📅 Thurs 27 Nov — 12pm GMT
(Replay only sent to those who register)

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