The Ultimate Success Framework to Opening & Growing Your Dream Practice
Congratulations! You have mastered your clinical expertise and now you’re ready to step out on your own.
We KNOW that Starting or acquiring your own dental practice is thrilling and may also feel overwhelming.
You’ll have to make big business decisions and understand areas that you may have never even thought about before.
You might even be thinking, which decisions even come first?
That is why we are here to guide you through each step of the way.
Our Team of Dental Business Experts will provide you
with a Blueprint of exactly which steps to take and when.
Our 12-month program will take you through every aspect of feeling lost to opening your doors and launching. Or if you are thinking of expanding, we can help you decided if that is the right decision as well.
We will be begin with:
SETTING YOUR FOUNDATION
It all starts with your vision – what is it that you really desire (because you can have whatever it is you desire…did you know that?); who are your ideal patients? How much in collections do you want to achieve year one, year two, year five? How big is your team? How do you lead your team? What sort of work/life balance would you like? And if you haven’t thought about this before, we will guide you through the vision setting process.
After this you will probably be thinking, how much funding will my practice require?
And you might not even know this, but it's imperative to find out what insurances will your practice need and when.
Who are your ideal patients? Based on that, where will your practice be located? Did you know that securing space is going to have an urgency around it? (we have a case study below)
BUILDING YOUR STRATEGY
Before you can even think about opening your doors and serving your first patient, you will need a solid business plan for the year, otherwise, it will look and feel like the pendulum is swinging between drowning and drought. Your plan will give you financial security and a solid way forward.
Now you can begin to think about the design of your offices and what equipment you will need. Which leads us to helping you define your niche and branding your practice.
DEVELOPING YOUR CEO MINDSET
By this point, your space looks amazing, your equipment is state of the art and there is just one thing you are wondering…where are the patients? How do I get patients into the seats and start making the big bucks? Well, you may not have known that you are also now the CEO of your practice too.
We will help you develop your leadership foundation, so that you can run a high-performance practice. You will be able to hire the right people at the right time (based on your business strategy that we put together). You will On-board with clarity and collaboration so that your team can handle everything but the clinical treatment that you love to do.
We will guide you through the must-have marketing elements (some of which don’t cost anything at all or very little) you need right now to get patients into the seats.
Then continuing your success, and looking towards the future of your year-on-year revenue building and financial planning.
DREAMING BIGGER
Even after you open the doors to your incredible practice that you envisioned and developed with our team of experts, you still need to keep working as the CEO of your practice. During the final 90 days of our 12-month program, we set the stage for your future continued success. From business planning, to bringing in more patients, to sustained revenue growth and having that rock star team you always dreamed of.
WHAT DIFFERENTIATES
NEWBORN DENTAL EVOLUTION?
We have two big differentiators
- We work globally in the corporate landscape – with over 100 organizations in 50 countries and we bring that knowledge from the largest publicly traded successful companies to your practice
- We are connected to many dental alliance partners and will introduce you the best in the business for every step along the way. Of course, we will find the right fit for your practice in each area of planning and implementation.
HOW WE WORK WITH YOU
Dental Practices We’ve Delivered Results To
You might feel excited to embark on this journey and then think, where do I even start? We guide you to each area of the process, so your practice can be created with ease and confidence. We have a plethora of partners to choose from in each area of developing your practice.
Valuable insights from a just few of our alliance partners:
Jason McKenzie
Vice President and Regional Business Development Office for Practice Solutions, Bank of America’s Healthcare
Financing Division
At the forefront of dental financing for 26 years...welcome to Practice Solutions. Nestled within the small business division of Bank of America, this sector specializes in lending for dentists, doctors & veterinarians. With the ability to offer 100% startup and acquisition financing, Practice Solutions can additionally offer financing for renovations, relocations, debt consolidation, purchasing of equipment, and expansion for multiple locations.
A member of the Practice Solutions team for ten years, Jason McKenzie has financed 500+ construction projects throughout the tri-state territory. With a strong focus on dental startups, Jason is committed to helping his clients navigate through the construction process to get their business open on time and within budget.
Jason covers the whole state of New Jersey for Practice Solution and currently resides in Glen Ridge with his wife and two children.
Samantha Konner
Chief Operating Officer, Proviser
I’m sure as a Dentist you know you need insurance, but owning a practice is a different ball game - what kinds of insurance will you need? Have you noticed that the weather is kind of crazy the past few years? Well, having the right language in your insurance policies is a game-changer – it only takes one big storm to have sewage backing up into your dental chairs, shutting your practice down indefinitely. Proviser are the experts to know exactly how to protect you and your brand new practice.
Nick Yanakas
Salesperson, Northern New Jersey, CARR
After determining your demographics and approximate area of interest, working with a commercial real estate company that specializes in dental tenants and buyers is a must. CARR helps dentists to achieve the most favorable terms on their lease and purchase negotiations. While you may not realized the importance of this, the right person can help you save hundreds of thousands of dollars spanning decades. Nick recently saved a dental client $122,000 on a 10-year lease.
Prior to negotiating terms, we will help you decide how much space is needed for future years by making introductions to architects and general contractors to provide help with space planning and to test-fit options for best utilizing the available space.
Gerard Iacovano
CPA, Principal, LLI Advisory Group
When it comes to the financial health of your dental practice, are you getting the expert advice you need? If you don’t have an accountant specializing in dental practices, you should!
To get the most from your dental practice, you need a dental accounting firm whose expertise extends far beyond preparing basic financial statements and tax returns. Unlike a general business accountant, a dental accountant understands dentists’ unique tax needs and has a deep knowledge of dental office operations and industry benchmarks. Utilizing industry trends and key performance indicators (KPIs) enables LLI to monitor your practice’s performance compared to others in the industry and recommend adjustments to your operations that will help your practice thrive.
Adam Harlan
Equipment Sales, Henry Schein Dental
With a passion for helping dental professionals create exceptional and efficient workspaces, Adam has dedicated his career to providing top-notch expertise in dental equipment selection and office design. He has worked closely with dental practices of all sizes, and understands the unique needs and challenges they face. Staying up-to-date with the latest advancements in dental technology and design trends, ensuring that he can offer the most innovative solutions to clients.
A well-designed and properly equipped dental office can greatly impact productivity, patient comfort, and overall success.
Adam also brings a creative eye to each project. He works closely with dental professionals to create customized office layouts that maximize space utilization, workflow efficiency, and aesthetic appeal. Knowing that each practice is unique, environments reflect the personality and brand of the dental practice. As a Dental Equipment and design specialist, the goal is to provide unparalleled customer service. Always available to answer questions, address concerns, and guide you through every step of the equipment selection and design process. Your satisfaction and success are my top priorities.
These are just a few of the areas, that we will guide you through so that when you open your doors, you are fully confident that every area of your practice has had an expert helping you to achieve excellence. We have relationships with a wide range of alliance partners in all areas of the dental business so that you will be working with experts that you feel most comfortable with. There are no requirements to work with any one particular partner.
Simultaneously throughout our 12-months together on your start-up journey you will be working one-on-one with an Executive Leadership Coach, who is focusing on customizing your practice to your specifications.
We will develop the vision for your practice, and then put together a business strategy that is attainable. The business strategy will include your 16 benchmarks – which will give you a roadmap and then feedback on the health of your practice. A strong, healthy practice will have flourishing production which should lead to a robust bottom line. However, in order to determine the health of your practice you need to know the most important Benchmarks for your practice and ensure they are in the correct range. Benchmarks should be measured and summarized every month. The sooner you know and track the performance of your Benchmarks, the sooner you will increase your revenue.
Get Your FREE Guide!
Benchmark Your Business: Understanding the 16 Most Important Benchmarks for your Dental Practice to Increase your Revenue
Your strategy will be laid out by year, month, week and day so that goals become easily achievable.
Your Executive Coach will also work with your mindset (which can be the biggest barrier to success) – we will help you to develop a CEO mindset along with your Leadership style. You will know how to hire the right people so you have high-performance team to do most of the work, while you get to do what you love – dentistry.
You will master areas that you may not have even realized were going to be imperative to have a thriving practice, like setting creating roles with precision clarity; setting your expectations with any team members right from the start; how to have constructive feedback conversations that create collaboration and accountability and much more. CEO’s take years to be groomed and you will need to become one, the moment you open your doors to your new practice. Your Executive Coach will be on a fast track to get your there.
Take a look at this short video which walks you through what this year long process to your Masterplan looks like →
Get Your FREE Guide!
Benchmark Your Business: Understanding the 16 Most Important Benchmarks for your Dental Practice to Increase your Revenue
Newborn Dental Evolution hosts private, invitation-only Practice Management Forums for Dental Practice owners who want to be part of strategic, impactful and relevant conversations with like-minded dentists. If you would like to be invited to an upcoming Practice Management Forum let us know at [email protected]
Dental Masterplan: The Ultimate Success Framework to Opening & Growing Your Dream Practice provides you with all aspects of starting and opening your practice. Your stress levels will be quite low when you have trusted advisors, who have been in the dental industry for years, guiding you each step of the way.
About Joanne Newborn
CEO & Founder, Newborn Dental Evolution
Joanne is a Certified Executive Leadership Coach & Consultant who brings her 18+ years of a strong corporate background in business strategy, marketing, sales, team management, and corporate culture to your practice.
Her past success has been with small businesses to large publicly traded companies around the globe, and managing P&L budgets in excess of $38M.
In 2020 she added Dental Coaching and Consulting to her areas of expertise when she completed an intensive dental coach training program and was an executive coach with the largest National Dental Coaching Organization in the United States. She has also worked as a consultant with Smile Potential in the areas of Leadership, Communication and Teamwork.
Her unique three-part framework includes designing a vision, developing a business strategy and creating a leadership mindset.
She is a frequent speaker at conferences and universities around the United States as well as a published writer in several publications.