Unlock The

E-Commerce Edge

Expert Insights to Thrive in 2025

The wait is over! Our comprehensive report, featuring 21 top E-commerce experts, is now available. Dive into actionable strategies on marketing, AI, conversions, and more to drive your business forward in 2025.

A mockup of the "Dello Insights" e-commerce report displayed in print and digital formats. The cover features two smiling women working on a laptop, with bold branding in orange, black, and white. The contents page is open, listing sections on strategic decision-making, marketing, AI, and conversion optimisation. A smartphone screen shows the report’s cover, emphasising accessibility across devices.

Inside the Report: Expert Strategies Uncovered

What’s Inside?

This report brings together 21 E-commerce experts who share how they used data in 2024 and their strategies to stay ahead in 2025.

It covers the key areas of:

Strategic decision making

Marketing and advertising effectiveness

Smart AI and automation

Boosting conversion and retention rates

Two women in a creative workspace are smiling while looking at a tablet. One is wearing a mustard yellow sweater and leans on a stack of cardboard boxes, while the other, dressed in a plaid blazer, holds the tablet. The background includes shelves with supplies, suggesting a small business or e-commerce setting.

Who Is It For?

This report is designed for E-commerce retailers looking for clear, actionable strategies to drive growth.

Many retailers report that they share this key challenge:

"We have so much data, but we don’t know how to use it".

This report was created to bridge that gap - capturing expert insights in a way that makes them easy to apply.

A woman wearing white headphones and a light blouse is speaking into a professional microphone while looking at her laptop. She is seated at a wooden desk in a modern, well-lit room with large windows in the background. She appears engaged and expressive, suggesting she is conducting or participating in an interview or podcast recording.

How Was It Created?

We interviewed leading growth consultants, retailers, marketers, and suppliers to uncover:

The biggest data challenges in E-commerce

The reports, metrics and solutions helping businesses drive results

The data-driven strategies that worked in 2024 and how to build on them in 2025

After 7+ hours of expert interviews and 30,000 words of insights, we've distilled everything into a one-page takeaway from each expert, making it easy to learn, apply, and get ahead.

Ready to level up?

Grab The E-Commerce Edge and get 21 expert tips you can actually use.

Read the Report Now

Put the Insights Into Action

Don't just read about success - achieve it. Join our expert-led webinar series, where we delve deeper into each of the 21 tips and provide practical steps to apply these insights to your business.

Each 30-minute session is packed with actionable advice and followed by a live Q&A, giving you the chance to ask your questions directly. Join us live here or catch up later via our website here. Whether you watch them all or pick the most relevant ones, this series will equip you with the tools to thrive in 2025 and beyond.

The Launch

12:30 pm, Wednesday, 30th April

Kick off the series with Lucia from Dello Insights and three experts as they unwrap The E-Commerce Edge report. Covering how to use the report, its production, selected tips and the themed webinars.

Strategic Decision Making in E-Commerce

12:30 pm, Wednesday, 7th May & Wednesday, 4th June

In E-commerce, it’s easy to get lost in endless data and distractions - but clarity is your competitive edge. Join these webinars to take your decision-making from operational to strategic.

Marketing and Advertising Effectiveness

12:30 pm, Wednesday, 14th May & Wednesday, 25th June & 9th July at 10.30 am

Last year, E-commerce ad costs soared while returns shrank - making it more critical than ever to get the most out of every penny spent. These webinars will give you practical ways to boost your effectiveness.

Smart AI and Automation

12:30 pm, Wednesday, 2nd July & 16th July

AI and automation are evolving fast - but with endless tools flooding the market, how do you know which ones save time and boost profits? You can learn from the experts' experiences to get the results you want when using AI and automation.

Boosting Conversion and Retention Rates

12:30 pm, Wednesday, 21st May, Wednesday, 28th May & Wednesday, 9th July

Who's behind the Report?

Dello Insights

We provide consulting and dashboard services to E-commerce retailers and marketing agencies that want to achieve success through data-driven insights.