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Hi, I'm Emma! I grew up in Essex and discovered my passion for floristry at the age of 15 during a work experience placement. That experience ignited a lifelong love for flowers, and I've never looked back. For the past 21 years, I've owned my own flower shop, a journey that has been both rewarding and challenging. Running a business has taught me the importance of earning a profit rather than just doing favours for friends. Do you ever feel like you're going in circles and struggling to make a profit? You're not alone—many of us in the industry face the same challenges.
When I opened my shop I had so many struggles. I now look back and think if only I knew what I know now!
I have changed my business around from in debt to now having a 6 figure business.




