Many businesses in their first few years spend time and money trying different strategies to pull in sales.
You blog, run paid ads and are diligent with posting on social media. But you're not sure what messages are landing, the likes aren't turning into sales or bookings. You want steady sales but not sure what else you can do.
The fundamental thing many businesses get wrong is that they don't know who their ideal customer is.
It affects your messages, website, product development, branding and marketing.
Result = Wasted time, money and missed opportunities for growth.
Creating an ideal customer profile or avatar to help guide everything you do in your business. Not sure how to do this? Keep reading.
Before I reached out to Rashida, I was feeling like I needed some direction on how to speak to the 'mum market' Rashida gave me a couple of great suggestions and sent her customer avatar guide which was super helpful in nailing down who my ideal customer was and what they go through. I felt like I had a clearer understanding of my ideal customer and it made me think about things I hadn't before. I found both the call and guide valuable.
Fairy Godmother, Papillon Perth.
If you're reading this and trying to figure out who your customer is, I get it.
As a copywriter who helps business owners with their messaging, I've lost count of the number of businesses who tell me their customers are everyone between the ages of 18-65.
These businesses often use spaghetti-style marketing techniques, hoping something will stick. The business owner aka YOU is also often overwhelmed trying to attract the right audience, losing money on implementing the wrong strategies or having the wrong leads waste your time. Even if you have a vague idea of who you're selling to, you don't know enough to really tap into what drives them.
Result = wasted time, money and growth opportunities.
Clients pay me to find out who their customer is before a single word of copy is written. My customer avatar guide helps business owners like you figure it out without having to pay someone else to do it or waste any more time selling to people who aren't your dream customers.
The methods in this guide have led to clients achieving $$$ in their business, getting clear about who they are selling to and feeling more confident in selling their products and services.
It's just $27 for all this value.
Knowing who is buying from you, or who you want buying from you helps you talk and write better, know where to reach them and what to say to them so they click the BUY button. My guide is perfect for businesses of all sizes and ages. It's easy to use and you won't need a business degree to put your customer profile together.
As a copywriter, I use the 3 tried-and-tested strategies in this workbook to develop customer profiles for my clients.
You don't need a business degree to use the information in this workbook. Everything is laid out simply for you to follow.
Makes it easy for you to write your own content and choose the right marketing strategies once you know who your customer is. This guide will help you do that.
30-DAY MONEY-BACK GUARANTEE
If you don't find my guide useful for your business, contact me and I'll happily refund your money within 30 days. The methods in this guide has led to my clients booking $$$ in their business, save time, get better leads, get clear about who they are selling to and feel more confident in selling their products and services online.
No more Googling trying to find out who your customer is OR what they really want from you. Simply follow my guide to create a complete picture of your dream customer so you can start selling confidently to them.
I share marketing and copy tips in The Wordsmith monthly to help you succeed in growing your business. PS: I don't share these anywhere else!
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