Level Up Your Marketing 2025

Take your marketing to the next level in 2025

There has never been a better time for you to grow your business and grow yourself!

Join award winning marketing coach, Stu Lees for 16 weeks of live training (delivered digitally), challenges and coaching designed for B2B businesses.

📅 Course Starts April 25, 2025

Over 16 weeks of learning, you'll master the following crucial marketing skills;

Design and build your own marketing strategy plan

Create an integrated content plan for social media, email, blogs, videos - everything!

Create a persona specific creative matrix so that you never run out of engaging things to say in your marketing

Map out a precise customer journey and keep all of your focus on the marketing efforts that matter

Create powerful automations in your marketing to sell to your customers on autopilot

Learn ethical AI with proven tools that will put your marketing on overdrive, without compromising your values

Unlock the power of webinars and seminars to create unmatched authority in your industry

Design and create digital ads precisely targeted and optimized to get results at the lowest cost

Show up on video without feeling awkward or trying to be someone that you arent

Set up analytics and KPI's in your marketing so that always know which areas to focus on

Imagine growing your LinkedIn presence to 25,000 followers? Stu will expose exactly how he has done that in just one of the 16 modules of this game-changing programme.

Watch Lessons Live and Replay for 6 Months!

The course lasts for 16 weeks and is delivered digitally over weekly classes and practical labs.

Each class is recorded and you have your choice of two live sessions each week so that you can fit the course into your busy life as well as go back and re-watch whenever you want to.

The recorded classes are available for 6 months.

Learn with likeminded entrepreneurs

Stay motivated, join group challenges and network with other business owners and marketers.

Ask questions live in class, in the digital community or private DM with your coach.

Workbook, digital templates and tools

You won't just be armed with knowledge, you'll also be provided with an array of resources, tools and templates to make applying your new knowledge to the real world easy.

Course Curriculum - Week 1-8

The first 8 weeks of the programme are designed to give learners a thorough understanding of the key principals of B2B marketing as well as putting that new know-how to work in your marketing.

We achieve this by alternating between learning sessions and labs each week and allowing for unlimited questions through the private learners community on Slack.

Estimated Weekly Time Investment: 90 mins

An end to end overview of the ideal B2B marketing strategy.

Create your own marketing strategy plan that works with your business, market and your available time and explore other classmates' strategies with a live review of 5 plans by your teacher.

The most misunderstood and important part of the marketers toolbox is the persona map. Learn how to target your customers with demographics, psychographics and create a Persona Creative Matrix that makes creating content ideas easy.

Create your own customer persona and review with the class whilst your trainer walks through 5 examples made by students.

Using your Persona Creative Matrix template, create a week of social media ideas and add to your Social Content Planner.

Discover how to map out the steps that your customers take from the moment that they become aware of you, to signing up as a new client. Use your journey map to align your content, your website, emails - everything into a cohesive lead generating machine

Take your new-found expertise in persona, targeting and journey mapping and go through a guided conversion audit your website to ensure that it is optimized to turn visitors, into leads

Stop 'proposing on the first date' and instead, learn how to create irresistible lead magnets that your target customers will gladly hand over their email details for.

Take your lead magnet and create strategic offers to your audience putting all that you have learned so far into practice. Learn the art of headlines, hooks and risk reversal to truly stan out and grab as much market share as possible

ABOUT YOUR TRAINER & COACH

Hey, I'm Stu

I'm a muti-award winning marketing strategist, speaker, podcaster, author and international consultant. I've been a business owner for 22 years and have been involved in B2B marketing for 18 years.

Passionate About SME

Over this time I have made many mistakes and have learned so many things that have helped my own companies and those of over 1000 other entrepreneurs to do their own marketing. This knowledge has helped them save thousands of dollars in wasted advertising, consulting fees and their time.

The Latest Strategies from the US and Europe

From 1998 to 2022 I was a full time marketing coach and trainer and I took two years out to work in the states on some large, global marketing projects.

I'm back now and can't wait to bring to you the the latest automations, AI tools and strategies from the global state, alongside my proven marketing programme that has helped so many business owners like you.

The Best Time to Start Marketing is Yesterday

We all know that 2025 is going to be a very tough year for business so I've designed this course to help you get in front of things and thrive.

In particular, I have designed this course so that none of the key strategies involved require you to invest in any hugely expensive platforms or tools.

Stu Lees - Award Winning Marketing Trainer

Recent Success Stories

A digital startup in the software industry, Stu devised the go to market strategy and then lead a small team to execute marketing on a global scale. This lead the company to achieve 7 figure sales growth in under 18 months.

As growth marketing lead for the Crusaders Leadership Coaching Program, Stu lead the charge for a global campaign that brought in two sell-out seasons for their inaugural launch of their digital coaching community. Stu's social and Ads campaigns brought in over 4000 leads from 43 different nations.

In 2025, Stu is speaking at the global Ignite marketing conference, Marketing Day conference in Auckland is an Atlassian Community Lead and is the Director of Events and Strategy at TMC - The Marketers Club. Stu is finishing his first book, Marketing on a Shoestring and has launched his podcast under the same name on Spotify and Apple.

Talk to Stu

Use the button to book a meeting or visit our Contact Page to send a message

Course Curriculum - Week 9-16

The second half of the programme is where we deep dive into the top B2B channels and strategies to really grow your marketing. We will switch gears in this phase with loads of actionable tips and tactics that you can apply immediately to your marketing.

Still the fastest growing and least competitive social platform for business, you'll learn how to update your profile, update your company page and how too grow your followers.

🗎 Resources: B2B Marketing strategy funnel planner

Stu and a special guest trainer will review 5 learner's profiles as well as company pages and will provide you with invaluable insights as to what is working and growing attention and engagement on LinkedIn.

Event marketing is still the number one way to gain in-bound leads but most people give it lip service and execute poorly. Learn how to create highly effective digital events and how to repurpose your event footage as highly engaging social media, email and website content.

This lab is a very special one as we will select 3 of our learners and their proposed livestream or webinars and will review them in real-time.

Social media audiences tend to see between 1 and 5% of the content that you post, whilst in email, you can quite easily access 25-50% of your audience. We'll show you how to turn your boring newsletters into something that your subscribers look forward to receiving.

There are thousands of Facebook courses available, so rather than teach you how to dance on Reels, we are focusing on core B2B strategies of helping you grow with easy to create Ads, authority posting in community groups and running and posting events.

Forget creating mediocre content with ChatGPT, this lesson will show you how to use the best automation and optimiaztion tools to cut out the hugely time consuming tasks of video editing, sales lead follow up, personalized video messaging and AI sales calling.

Automation without a plan simply creates chaos. In this lab, we'll walk through a step by step process that you can use to automatically nurture your sales leads, increase their trust and create desire so that the buying your product or service is a no-brainer for them.

After 16 weeks of learning together, we'd feel pretty stink if we didn't celebrate your success and have a beer or two over a Zoom party. BYOB and we'll bring some amazing prizes for those marketers who put in the mahi and deserve some extra treats!

Level Up Marketing Academy 2025 - Early Bird

Level up your business with this 16 week B2B marketing programme. Early bird pricing with $240 off

1120.00 NZD

Super Early Bird Pricing

Be quick! The pricing above is strictly limited to the first 8 places and will more than double after early-bird pricing season finishes in ....

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3 out of 8 places available at this price

Talk to Stu

Use the button to book a meeting or visit our Contact Page to send a message

What Kiwi Business Experts Say About Stu

I recommend this programmme and Stu to all of my entrepreneur clients - he's a marketing genius.

Jung

CEO, Jung Business Advisory

Stu's coaching completely transformed my business, and my life.

John Maybury

Founder, John Maybury Speaker Coach

Stu's coaching and guideance has a way of making the 'chore' of marketing something that I really look forward to.

Alex Ortiz

Atlassian Creator of the Year

Stu is one of the most innovative marketers I've ever come across, always looking for cutting-edge ideas that give his clients a strategic advantage.

Lynnaire Johnston

Best selling author and LinkedIn expert

Bonus Courses!

All course members get 6 months access to the following specialist online courses

SEO Basics

Learn the basics of DIY SEO on this two hour video course and optimize your website for the latest Google Search and AI Search algorithms

Reels & Tiktoks Challenge

Join this fun, 4 week challenge to master the art and form lifelong content creation habits for short videos on Insta, YouTube and Tiktok

Email Marketing Optimizer

Learn from Stu Lees and Glenn Edly on how to get your subscribers to open and engage with your emails without any cheesy tactics

FAQ

Looking for answers?

The course modules are designed to be sequential and teaching in each module assumes that specific know-how has been achieved so we are unable to provide access to individual classes.

This course is aimed at small business owners and marketing managers in B2B sectors - we have carefully curated the most effective areas of marketing to provide the best, most actionable outcomes for our learners.

The course runs each week in live session slots of Tuesday morning at 10am and Tuesday evening at 8pm. Times listed are NZST (GMT+13)

The fortnightly labs are structured to allow for direct questions and for specific questions to be asked and responded to about your own marketing activities. We also have unlimited questions that you can ask on the course community channel in Slack. These are answered by your course teacher as well as a group of facilitators.

Yes! You are welcome to join the course, and over the years we have had students from a variety of countries.

Please be aware of the course times and that our support team only reply to questions during business hours in New Zealand (NZST GMT+13)

If you need to leave the course early, you can choose to be enrolled into the next live course or to simply do the course via the recorded lessons any time into 6 months from the course start date. You will be able to ask questions on the community channel throughout this time also.

Yes, you can add a team member to the course by paying an additional 50% of the price that you registered at.

We allow for a partial refund for anyone who completes the first 1-3 modules and then decides that this is not the ideal solution for them. As the course registration holds a dedicated spot for you, 20% of the regular price of the course is non-refundable.

Unlikely. Our lessons are fortnightly and complimented by a lab on alternating weeks. Lesson's are all available as a recording by lunchtime on Wednesday each week so there is plenty of time to catch up.

We want you to be 100% sure that this is the right thing for you so welcome a meeting with our trainer, Stu to discuss. Hit the contact button at the top of the page.

Ready to Join?

Let's make 2025 the year that you and your business Level Up!

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Act Quick: Super-early-bird pricing expires soon!

Bonus Course:

The $9 Website

Valued at $89

Walk through the end to end process to create a website on an easy to use, $9 per month platform with fully featured email marketing, landing pages, SEO, popups and much more.

Two hours of video learning.

Access for one year to course.

Bonus Course:

Optimize Your LinkedIn Business Page

Join best selling author of Linkability and LinkedIn Top Voice, Lynnnaire Johnston for a class on how to optimize your LinkedIn Business Page.

Bonus Course:

Solution Selling

You won't just be armed with knowledge, you'll also be provided with an array of resources, tools and templates to make applying your new knowledge to the real world easy.

What Previous Students & Clients Say

Stu is a genuine, down-to-earth marketing expert who not only practices what he preaches but also brings decades of experience and a great sense of humour to everything he does – a true good egg

Vicki Ferbery

Co-Founder Luxury Villas NZ

Stu is an extremely talented, driven and focused individual - and a top performer.

Vaughan Stanley

Managing Director - Martinez

Stu has this amazing ability to break down complex marketing concepts into simple, actionable steps which has made his guidance has been invaluable to my business growth

Damian Redpath

The Shopify Guy - Better Marketing

I recommend Stuart completely as some-one to work with towards a common goal, to offer world class service and to be some-one you can trust competely.

Ngaio Merrick

Managing Partner, Nuance Connected Capital

The LevelUp PLAYBOOK

Course attendees get the printed version of the ultimate marketers playbook with each of your course sections and labs included, as well as bonus tactics related to each of the 16 different topics of the course.

All of your notetaking in one place

Questions, answers and checklists included

Use as a resource for the entire year to keep your marketing on track


All rights reserved. Prices listed include GST and are in New Zealand Dollars