Go from winging it to winning clients with LinkedIn content that’s unmistakably you 🔥
Finally! A LinkedIn content toolkit to save you months of guesswork that you can put into action and get results ,in days. Forget faffing around in Canva or telling safe stories but not making sales.
This is your shortcut to the exact method I have honed over years, to:
👉 Draw in the dreamiest of qualified, ideal clients
👉 Show up in a way that actually feels fun and so very you
👉 Stay front of mind, build trust and become THE authority in your space
👉 Plan and create LinkedIn content that makes ideal clients take action
What's included?
Take a peak inside your new fave LinkedIn resource 👀
You already know that LinkedIn is the place to grow your audience and your sales.
You’ve got endless ideas and oodles of enthusiasm.
With my simple, read-to-use framework you’ll turn your unique stories, kick-ass knowledge and opinions into killer content that delivers the kind of conversations and client results you truly deserve.
Welcome to a whole new world where you always know what to say, what to post, and how to make your LinkedIn content work for you (not the other way round.)
Here's what's included:
A short welcome video and audio that shows you how to get the best of this toolkit so you know exactly where to focus your limited time and energy, to get the results you want.
You don't know what you don't know! I’ll show you the algo boo-boos and LinkedIn traps that you might be falling into without realising. Straight away, I'll show you what to do instead and arm you with a simple pre-publish checklist to run before you hit post.
My exact monthly content planning framework to attracts, connect, build trust and convert the right people. PLUS! Plus a printable and digital planner to turn your ideas into an easy-to-execute plan.
I'll give you the tools to create bolder, braver content with an energy that turns your experience into act-now evidence - that positions you as THE authority on what your client needs.
Confused clients don't buy. Use my practical worksheets to zero in on the content pillars, key messages and your core values that will keep your LinkedIn content focused, so you're you utterly memorable and referrable.
You’re going to be OBSESSED with this collection of:
✅ Content ideas, prompts and exercises to create content that LinkedIn (and your ideal client, obvs) loves.
No generic prompts like “show them a picture of your desk!” here. Just strategic content that builds a stand-out personal brand, positions you as THE authority in your niche and that activates your audience to invest.
✅ Practical guidance for different content formats (text posts, images, videos, carousels, polls and links) so you know exactly how and when to use each one to get the best result.
✅ Examples of my own LinkedIn content that sparked surges of connection requests, instant enquiries, sales and engagement that pops off. Ready for you to adapt as your own!
Launching a new product/service? I’ll share the exact LinkedIn posts you need to plan - to create intrigue, demand and sales. If you’ve not yet mastered using your content for sales, you’re going to love this.
I’ll show you how to stand out in the feed and write posts that people finish and act on. Proactively tackle their objections or misconceptions so taking the next step with you feels like an easy 'yes'.
I’ll show you how to take your IG content and make it work for LinkedIn - so we can let your unfettered, real voice live and breathe on LinkedIn like it does on Instagram!
We’ll focus on the metrics that really matter.* I’ll show you how to use them to consistently improve your content, conversations and client acquisition.
*Spoiler alert - it’s rarely impressions that matter and it’s never likes.
PLUS! Audio Mindset Pep Talks 🎧
For all those times when it feels like the algo’s against you, the fear of judgement’s really holding you back and you can’t shake the LinkedIn ‘ick’. I've got you, pal.
Why this is going to revolutionise your LinkedIn game
For years, I’ve been helping founders, coaches, VAs, and consultants like you create posts turn their LinkedIn presence into conversations, clients, and collaborations.
Your mission and ambition to make an impact are endless. But your resources? They’re limited. Your voice, your story, and your knowledge matters.
But the impact makers who get the best results aren’t the ones who spend hours crafting “perfect” posts. They’re the action takers - like you, who know that your message is greater than your perfectionism.
They’re the ones ready to finally make a plan for what to say and how to say it. And they commit to showing up. Even when the dopamine doesn’t hit.
You get to show up on LinkedIn in a way that works just for you. You don’t need confidence. You need the right tools.
This toolkit comes with 3 big promises: k up your brand
1️⃣ Practical, not theoretical
A clear planning and posting framework you can use today. No faffy theory. Just steps that turn your amazing ideas and expertise into action.
2️⃣ Authenticity that converts
Prompts and examples that fire you up to create content that sounds like you. Personality? In. Ick factor? Out.
3️⃣ Momentum built in
Simple, yet strategic prompts. Pre-publish checklists. A monthly plan you can map in minutes so you keep showing up.
Be honest with yourself (and me) for a sec. How often do you find yourself getting frustrated that that valuable post you pored over got sweet FA, but an off-the-cuff opinion post racked up the impressions?
Or even:
😒 Fannying around with images
😒 Posting generic tips, tricks and hacks
😒 Putting on a ‘professional’ front
😒 Having a moan about the algorithm
😒 Spending too much time on one post
If any of that sounds familiar, you are not alone. These patterns show up again and again. We will replace them with clear messaging, goal-aligned formats, simple CTAs and a rhythm that fits your life, so your effort turns into enquiries:
😍 Consistent, clear messages that makes you memorable and referrable
😍 Content that’s goal-aligned, fun to create and feels like you!
😍 A repeatable way to connect, engage, build authority and convert
Make your next post the one that lands your dreamiest client 🔥
Let's make sure you have the tools to make it happen.
Scroll-Stopping LinkedIn Content Toolkit
Your LinkedIn toolkit for client-winning content in 30 days.
Thank you
*cost is inclusive of VAT.
Hey, I'm Rachel
You want impact. You want clients. You want LinkedIn to actually deliver.
Then you're in the right place with me. I'm a LinkedIn mentor, strategist and storyteller and your biggest cheerleader. With 15 years in content marketing and copywriting, and 6+ years building a business on LinkedIn.
Stop the Scroll, Sign those Clients is a career's worth of practical LinkedIn copywriting and content strategy guidance packed up for you to take action:
💖 It’s distilled from the exact tactics I used to 5×'d my clientele in one year and hit record revenue months.
💖 I’ve managed content & strategy for big brands and solo founders—so I know what works at scale and what moves the needle fast.
💖 I understand what it’s like to feel as overwhelmed as ambitious. As an ADHD founder, I create accessible offers that help busy brains take action.
💖 I don’t just want you to read – I want you to win. You’ll walk away with clear, tested strategies to attract, nurture, and convert.
Use this resource to plug into the wisdom of someone who’s been in the trenches, tested the ideas, and succeeded. Skip the guesswork. Let’s get LinkedIn working for you. Not the other way round.
