...before you start one.
Let's learn together about copywriting, finance, coding, and productivity - the ultimate skills combo to succeed in startup. Or life.
I've had many jobs, but there was one that lay the foundation of who I am today.
I joined during an arena's construction as Venue Manager and opened it up, serving millions of sports and music fans each year. It was hard.
After three and a half years, the venue was running smoothly, and I became an expert in many areas. I experienced the fastest personal growth of my life.
I didn't realize back then, but managing a large multi-purpose venue was a lot like starting a business.
I juggled between many different things, from ticketing, event, operations, to sales, etc.
I was 26, and just relocated to a different city. I knew nobody.
But I was fearless. Resourceful. A hustler.
To improve my chances of success, I created a diagram illustrating a few core areas where I needed to tackle.
For opening a venue, this meant securing the events, preparing the team, and locking in crucial local relationships.
I studied relentlessly and systematically on each area.
I then acted quickly based on my learnings, and used the feedback to tweak my thesis.
Without a doubt, luck was involved in my success. But that early system I built, i.e. identifying crucial parts, studying systematically, taking actions, and tweaking based on actual results, played a huge role in my success.
And I quickly outgrew the job.
Since then, I've come to realize that letting your job define you is dumb. If you are serious about having a great life, you should strive to run your own life like a company. And you are the founder/ CEO of it.
I truly live by this mantra.
Now as I enter the sphere of "entrepreneurship", I once again identified four crucial areas to master:
Since teaching is the best way to learn, I'm sharing my learnings with you to help me master each of the above fields. And if you also learn a thing or two from it, I'd be delighted.
So here I present you, the Me Inc. Newsletter, aka. tMI, where I share my learnings about the core skills on how to run life like a company.
Whether you are like me starting with nothing. Or a full-time employee launching a weekend project. Or you're just looking to gain back control of your life...
Try the Me Inc. Newsletter.
Let's grow.
Michael
Copywriting is not writing. It is the art of using words to get what you want.
It's getting others to subscribe to your newsletter. Or closing sales.
IMHO copywriting is the most important skill, among all.
I found a few great books on this, and will share my learnings after reading them.
Imagine being able to decide quickly and not fretting about it. Or knowing exactly what you should (and should not) buy, with confidence.
That's what FADM is about. Master it, and you will master the language of the firm.
I will first learn in the business context, but will also apply the same concept in personal life.
You know, first, you have to become the company.
I'm ashamed to say this, but I was actually a CS major in college.
But I didn't know how to code. Yes I said it.
I wasn't interested, nor did I find it necessary to learn how to code.
Until now. I had to spend hours figuring out how to place a simple TOC on my blog. It was time-consuming (and embarrassing).
I want to learn how to code, and how to use a few important tools. The goal? Learn how to build.
People tend to go to extremities on this; they either emphasize too much, or too little.
To me productivity is management, but for yourself.
Let's figure out the right amount of technology and framework, and start building processes. At a minimal level, of course. We don't want to over-complicate stuff.
Once it's figured out, we will get leverage, which will amplify all three things above.
Maker of the Me Inc. Newsletter and www.michaelshoe.com...and a few other things.
I'm Michael. Since early 2024, I've been in the process of transforming my life from a 9 to 5 staff to an entrepreneur.
I'm juggling between so many things, like my day job, life, and this.
I'm not an expert. But I know how to start from zero to one. And I do know how to learn.
Doing things alone is hard. I've been there..well, I'm kinda still there. But it doesn't need to be this way.
So, let's learn, grow, and build together.
Use business knowledge to improve your life. Build yourself into a business, before you start one.
Join me in this journey. Learn. Grow. Build.